Hi, I'm Eric.
Design Lead.
- Why users are losing engagement?.
- Should the focus be our upper or lower funnel?.
- Is the right time to make new product offerings?
. . .
These Problems that become Opportunities, when having accurate Insights. After years creating digital experiences, I’ve become an expert steering them into success.
Companies I've worked for:
Establishing continuous loops of feedback.
No one will tell you better than your users, what's actually great or terrible about your product. Following the mantra "Good Design is invisible", if you are doing it right, you should spend good time capturing, categorising and analysing your negative customer feedback.
There ins't better product steering than that.
Improving conversion
A/B Tasty, Optimizely, Kamaleon . . . It doesn't really matter which tool you go for as soon as you do it right. Companies that don't test their features and itinerate their solutions are doom to waste time and resources.
“Slow is Smooth. Smooth is Fast.”
Disagreements to tangibles
You will find me speaking the last, making sure our teams align in a common goal, and meetings produce real agreements. Compromising is not for my just a word, but a way to bring as well team forward and achieve project milestones.
Mediating is my super skill.
Some of my latest projects:
Translating a new identity into 3 different platforms with more than 2 million
customer was not an easy challenge.
How I improve native apps acquisition for the The biggest German second hand car marketplace.
International internet of things web marketplace ecosystem I helped to create at my time working in Vodafone group.
Contact
Eric Martinez Solis
Berlin based
Email: info@eric-ms.com
In social media: Linkedin 🔗
© 2024 Eric Martinez Solis.